Brainbox Solutions is a start-up that diagnoses and treats traumatic brain injury through a sophisticated series of blood-based protein tests or panel tests. We worked with the Brainbox team to create a simple, graphic logo design with a visual narrative that communicates the company as a go-to source to accurately target the diagnosis of traumatic brain injuries.
We used various blues to create a simple color palette with a strong contrast between the light and dark tones of blue. As with all of our Small Business Branding packages, we created a system of logo marks and an expanded color scheme that the company can use to build out other elements of their marketing materials. We then carried these simple yet effective elements throughout their website design to create a consistent look and feel.
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