The guys at Karakoram Group approached us to help create a logo design for their existing financial advising firm. Although they’d been in business already for a while, they wanted to upgrade their branding and marketing materials. They started working with us through a Small Business Marketing Strategy.
Once the Strategy was complete, they hired us for Small Business Branding to create their new logo design. The founders have a rich military background so their logo colors nod to the navy and green colors found in the various military branches. The mountain range references their love of climbing and the Karakoram mountains, plus the idea that they help their clients reach a new level of success.
We created their logo style guide to include several versions of their logo for various uses and a color scheme they can use throughout other marketing materials.