Melissa Curtain runs a personal and professional coaching business with a primary focus on mindset, abundance, planning, and action — building on a person’s strengths to help them become a better version of themselves. She approached us searching for a way to update her existing brand into a more sophisticated and elegant feel while still feeling light and approachable. Melissa also wanted to carry over one element from her old brand — the Greek key — into her new look. Her new logo features the Greek key in an elegant butterscotch and rich gray paired next to her name, executed with a simple font that conveys a professional approach and sense of leadership through simple design. We translated Melissa’s logo design elements throughout her stationery suite and PowerPoint template to create the elevated, professional aesthetic she wanted to showcase her style and grow her business.
Logos, PowerPoint, Stationery